projection

PointCloud Media Proof-of-Concept for Pools

Our friends over at PointCloud Media just did a proof-of-concept for a project called “Raylight4D”, a really cool projectionmapping system for pools. Although details are necessarily quiet, Jack Hattingh explains, “The test was done with a ##### projector and the most beautiful thing is that the ambient light above the water does not affect the image.. the contrast ratio is pretty good and you can get good results with less projectors. 3D projections on water are typically cheaper, since they require less projectors compared with 3D building projections; and typically, no permits are required to use pool sites for projection mapping. Essentially, pools are also more conducive to projection mapping because of their low ambient lighting, color, and ubiquity.”

Mermaids, sharks, disappearing sand….pools make a perfect mapping surface! Next step- motion tacking interactivity???
Check out some of Jack’s other work HERE, or head over to PointCloud’s website and check it out!

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Light Art- the app……

sebbo_logoGot a great tip from Erick Calderon over at Light Art Interactive- his new projectionmapping app for iOS called- you guessed it- Light Art. Erick works a lot with Touchdesigner and got tired of using giant computers to come up with mapping schemes, so why not make a tablet app? I haven’t had a chance to download and use it yet, but it looks fascinating. As soon as I procure an iPad, I’ll let you know how it goes, but in the meantime, for those of you with an iPad with an HDMI interface, give it a go and let me know…better yet- let Erick know!

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Barco’s DP2K-10Sx

Barco’s DP2K-10Sx looks like a great PJ for smaller venues and art-cinemas. With 9k output and 3TB of RAID 5 DCP Doremi storage, it’s listed with a max screen size of 9-10m for 2D. It looks to be in the ranks with the Solaria 1 and the Sony SRX-R515. Rumor is the street price is $35k-ish. Read on:

Tim Sinnaeve, Market Director Digital Cinema at Barco: “Going digital is a big and important step for smaller cinemas. There is a lot of concern in the industry that the transition from 35mm to digital threatens the survival of smaller, independent and arthouse cinemas that take up a unique position in the cinema landscape. Barco strongly believes that Digital Cinema also offers a unique opportunity for these cinemas to thrive, as it offers them flexibility in their programming and new business opportunities. Our new projector will make the transition easier for smaller theaters and help them grasp these new opportunities.”

The Barco DP2K-10Sx projector comes as a fully integrated, DCI-compliant projector – including a 0.69” DLP Cinema® projector, a high-grade cinema lens and an Integrated Media Server with integrated redundant storage. In it’s class, it offers the brightest and sharpest image quality, being the perfect worry-free solution to go digital with minimal hassle and risk.

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A little Madmapper experiment

Such a versatile tool, our friend Madmapper. This is a fine example of how to push a little projector juuussssst about beyond it’s capabilities. It’s an old Panasonic desk PJ (800×600) on it’s side, shooting about 50deg. off-axis, onto a wall roughly 40′ away. It’s in the lobby of the building where I work and the idea is to have it on the wall for an artist’s reception. It’s our 50th anniversary coming up and we plan on displaying one work of art in each 48″ square and to give the artists a sense of the scale that it would end up being. Talk to me after we’ve hung 50 pieces of art using scaffolding and lag screws…..Lovin’ Madmapper though!

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AntiVJ Paleodictyon

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PaleodictyonheadAntiVJ has once again conquered a major projection mapping on a very unique structure. Paleodictyon is shot onto the curved exterior of architect Shigeru Ban’s the Centre Pompidou Metz, France. “(The piece is) loosely inspired by the work and research of deep-sea expert Peter A. Rona, (and) abolishes notions of scale by contrasting micro-architecture with human construction. Fascinated by the marks left by unknown creatures called Paleodictyon Nodosum, he offers the hypothesis that these hexagonal structures are designed in order to cultivate bacteria. A modern day Captain Nemo, Peter A. Rona wanders relentlessly across the seabed looking to discover (more…)

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Museo Nazionale del Cinema uses projectiondesign

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As part of a wholesale technological overhaul in one of Europe’s most evocative museum spaces, projectiondesign has supplied 40 of its high-performance DLP® projectors to the Museo Nazionale del Cinema in Turin, Italy. The projectors were provided by and supported by Italian distribution partner, AGMULTIVISION and installed by Italian System Integrator OVRIT VIDEO. Image courtesy OVRIT Video

Housed inside the Mole Antonelliana, (more…)

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Integrated Visions to launch Form and Substance, a Group Exhibition

Exciting news from Brian and Michelle over at Integrated Visions- they’re opening a group exhibition entitled “Form and Substance” at the Gowanus Ballroom on the weekend of May 10-12. It’ll feature works by Joanie LeMercier, Claudio Sinatti, Domingo Zapata, and more. Here’s an excerpt fro the release note:

“Integrated Visions Productions is excited to announce an additional creative path for 2013. In the wake of the success of the ‘Codex Dynamic’ group exhibition at the 2012 DUMBO Arts Festival (see PF article), which received the festival’s Grand Prize and Best in Show awards, we’re focusing on more intimate artwork.

We’ve developed a series of projection mapped paintings, combining fine art painting techniques with cutting-edge, projection-mapped animations to create a hybrid medium that we see as the first new terrain being explored by working artists in the 21st Century – akin to Impressionism and similar upstart movements at the turn of the last century.

We quickly realized that there exists a global community of artists and technologists working at the intersection of the traditional media of painting and sculpture and projection mapping, and we began to contact our favorite practitioners and curate a group exhibition.

Form and Substance, North America’s first group exhibition dedicated to projection mapping as a fine arts medium, will take place the weekend of May 10-12, at the Gowanus Ballroom in Brooklyn, New York. The Frieze Art Fair, the enfant terrible of the global festival circuit, takes place in New York over the same weekend, making this a unique opportunity to make a global impression.”

If you’re in NYC or anywhere near on that weekend- this is one NOT TO MISS.

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White Kanga Strikes Again for CTL Logistics

The incredibly inventive folks over at White Kanga recently did this huge industrial for CTL Logistics. Utilizing eight 22k projectors and Touchdesigner, they transported the audience on an intergalactic themed presentation, and then fed live video of the entertainment into the animated video frames. These guys do some amazing work- make sure to check out their piece that appeared on PF previously… MPS v1.0

Indoor mapping for CTL Logistics from White Kanga on Vimeo.

As a bonus, I thought I’d hip you to their Interactive Kinetic Mapping System, Building version:

iKMS Building v3 from White Kanga on Vimeo.

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The Ice Book- Super Intricate Projectionmapping Paper Models

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When I was a kid, Saturdays were sometimes spent going to work with my Dad. He was an architect and since it was a weekend, we had the run of the place. I invariably would gravitate to the drafting room which, at his place, was huge! Lots of workstations, cabinets with every kind of colored pen/pencil/tip combo, electric erasers, all manner of paper, model making supplies, etc. Basically, everything that a small curious boy could get in trouble with! The thing that fascinated me the most though, were the scale models of all the buildings they were working on. Super intricate detail, all the way down to the little people cutouts and hand railings, as well as street signs and various decorative flora. So I was thrilled to come across the work of Davy and Kristin McGuire, an artistic duo out of the UK that does small-scale paper modeling combined with projection techniques. They form The Ice Book and direct, design, and perform their original video/model mashups for everything from installations to live theater shows, dance performances, interactive video performances and everything in between.

Their paper models are extremely detailed and exquisitely cut. Adding the element of projection just completely brings them to life. They use After Effects and Final Cut to render the final video, and (no surprise here) Madmapper to map the sets. So often on this site I focus on large-scale scale work, only to realize the really detailed stuff is every bit as intriguing!
A couple of their pieces stand out- ‘Psycho- Homage to Hitchcock’ as well as ‘The Hunter’.


Here’s some fascinating examples via their Vimeo page:

Psycho - Homage to Hitchcock from Davy and Kristin McGuire on Vimeo.

The Hunter (Theatrical Installation) from Davy and Kristin McGuire on Vimeo.

The idea of an interactive pinboard at home is just so strikingly obvious….I think I’m going to start assembly immediately! Now to make it so there can be date-relevant info displayed along with fun remembrances and package it up in a mappable environment…hmmm……

Pinboard from Davy and Kristin McGuire on Vimeo.

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Winter in Venice

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Well….The Venetian. In Las Vegas. But it looks like Venice, right? The Projection Studio is at it again with a winter wonderland being projected onto the facade of the Venetian Hotel in Las Vegas. Ross Ashton is no stranger to giant projection gigs, having accomplished some pretty amazing projects this past year. You can read more about them here or over at the Projection Studio’s website.


London, UK, based The Projection Studio – led by Ross Ashton – has delivered a spectacular and eye-catching new monumental video projection show to help celebrate the ‘Winter In Venice’ Festival at the world famous Venetian resort in Las Vegas.
Ashton has also created a series of works for a permanent video son et lumière extravaganza which was launched in summer and is being show nightly, year round. The colourful, vibrant giant images are projected on to a 25 x 25 metre canvass forming part of the Venetian’s frontage including a full scale replica of the famous Clock Tower from St Mark’s square in Venice. Ashton was initially asked by the Venetian to consult on the technical installation and produce all the projection artwork, after which he tendered and won the project having faced off some serious competition!

The newest ‘Winter In Venice’ video work is centered around Amadora, a character with roots deep in Italian folk lore, created by the Venetian as a key symbol for their 2012 Festival. In the projection show, she represents an anthropomorphisation of time – she is young at the start of the year and ages with the passing of time. Ashton developed this temporal idea and combined it with Vivaldi’s famous Four Seasons violin concertos as a starting point for his visual imagery, which follows the changing seasons of the year. It starts with the chilly ice of winter covering the building, which melts to reveal the flowers, positivity and energy of spring. For summer, viewers are transported to vivacious fields of blooming sunflowers, complete with a massive bee flying through, colliding with dandelions and pollinating them which then transitions into autumn. Grapes grow up the side of the building, mushrooms sprout and dance emphatically to the music and leaves swirl and jive around in a sea of movement, being buffeted by the seasonal breezes. These blast the action into winter, where the building ices up again … ready for the Festive season.
The five-minute piece is accompanied by a special re-worked version of The Four Seasons created by UK based sound artist, Karen Monid. She created one minute musical vignettes based on Vivaldi’s score, but very much in her own style.

A key reason that The Projection Studio was chosen to produce the series of visual shows is Aston’s reputation for pictorial storytelling with detailed historical references, which can really bring significance and relevance to any building or environment. The Venetian’s team wanted each show to have real depth and substance as well as being instantly accessible for the public. The resulting ‘live art’ phenomenon has been hugely successful at the Venetian with the initial three daily shows, and this has now continued with the special ‘Winter In Venice’ work. Says Ashton, “The challenge was to produce a unique and interesting narrative to engage onlookers in each case, which also required a distinctive Venetian feel, and had to be delivered to exceptionally high standards”. He has really enjoyed the experience, in the process adding The Venetian to a growing list of global landmarks to receive the Ashton projection art touch!

Ashton created all the storyboarding and worked alongside two other graphic designers – Nils Porrmann and Sang Gun Kim – on the imaging.

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ScreenLab 0×02 Residency at MediaCityUK

Yikes! When do you ever get a chance to see the likes of Joanie Lemercier, Kyle McDonald, and Joel Gethin Lewis in the same room demonstrating real-time video artwork? At the ScreenLab Residency that’s where! Through the ScreenLab 0×02 residency, artists Kyle McDonald, Joanie Lemercier and Joel Gethin Lewis worked together with students and researchers at MediaCityUK and an advanced technology center on the main campus (Dig this place: The Centre for Visual Environments). It features the Octave, a truly astounding setup which is detailed HERE. Together they developed interactive artworks that provided a unique experience for each visitor by creating artificial worlds using sound and visuals that react to their movement.

The results of the residency were unveiled at a launch event on Wednesday 5 December which formed part of the University’s As Yet Impossible series of lectures, bringing together future thinkers to challenge audiences and give them a glimpse of how science and the arts can combine to shape the world. The really cool thing is that most of the work is openly available on Github- Here’s Kyle’s, Here’s Elliot Woods’ (curator and open source contributor to vvvv). The following is the Livestream broadcast (jump to :41-ish for the true start):

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Wilderbe- Projectionmapped Dance Troupe IndieGoGo Campaign

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Just got a note from Wilderbe, a dance troupe that uses projectionmapping techniques to enhance their performance. Looks like they are running an IndieGoGo campaign to raise funds for a projector purchase. Let’s see….projection, dance, performing arts+technology….how could we resist? Have a look at their showreel and campaign vid below and, if you’re so inclined, head over to there IndieGoGo page to throw’em a buck or two. As we all know, this business isn’t necessarily the cheapest and creation takes effort- financially and emotionally. Director Nova Han would be most appreciative.

“Wilderbe has already performed at 2 world class festivals as main stage acts, performed at a private event for Bob Pitman CEO of Clear Channel, as well as shared the stage with Alicia Keys and Katy Perry. Crowds and reviewers have expressed how immersed they became while watching Wilderbe’s theatrical performance synergize with technology. I am beyond impressed by their performances and completely agree that the show “changes people’s perceptions of reality”, “is surreal”, “avant-garde”, and “the future of entertainment.” Its the perfect media convergence that evokes a one of a kind visual-sensory experience. We are trying to fundraise to get two projectors and a screen so that our team can master this fusion between different mediums of art.”

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projectiondesign’s NVG FS35 IR- Night Vision Projection

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I had no idea such a device even existed! NVG for a projector! I suppose for a video game crowd this would be excellent…but it seems like it’ll be for so much more- read military. At I/ITSEC 2013, Norway’s projectiondesign announces the FS35 IR series, the world’s most capable solid-state LED projectors for NVG stimulation requirements.

The FS35 IR series is available in two models. The 4.1 Megapixel FS35 IR wqxga features the highest resolution NVG stimulated images available for unprecedented realism and detail in day and night training, whereas the FS35 IR wuxga features dual IG input capability for simultaneous RGB + IR and seamless transitioning from day to night-time training.

The FS35 IR series incorporates projectiondesign’s 2nd Generation ReaLED™ illumination for brighter daytime simulation, and improved optics over previous generation projectors meaning that the intensity of IR is boosted by an (more…)

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Obscura Permanent Projectionmapping at the Hive

Projectionmapping artists Obscura recently installed a HUGE permanent projectionmapping rig for The Hive, a night club in Copenhagen. The decorations for the walls were modelled in SketchUp and transformed into flat shapes using the Pepakura Software. The different fragments were then laser cut in thick cardboard. Assembling the pieces wasn’t easy, but with patience and small nails, acrylic foam and other remedies they were put onto the wall and fastened.
They used six 4000 lumen Acer projectors for covering the two walls. They were mounted below the ceiling to cover 11 by 3 meters on each wall. The connections were made using HDMI cables. The longest stretch was approximately 15 meters – about the furthest you can go without amplification.
A Mac Pro with an ATI Radeon 5870 graphics card was connected to two TrippleHead2Go devices. On the machine, Madmapper handled the precise mapping of pre rendered graphics to the physical shapes. But apart from that we created a box with buttons that allows the employees to switch between the different prerecorded video loops. The box was created using an Arduino board that communicates with Max/MSP on the computer. Max/MSP handles the timing, fading and switching between modes and forwards a midi signal to MadMapper which then reacts by switching between between presets. Also it was a requirement that a VJ should be able to connect to the system. The VJ switches to a setting on the Arduino box and plugs in a DVI cable. This mode is handled by a Blackmagic capture card that forwards the VJ signal into Milumin. Here the VJ signal is adjusted to the dimensions of the walls (the signal is tiled and mirrored) and the output from Milumin is then via Syphon put into MadMapper.

So once again we see a prime example of how a little thought and ingenuity go a long way. Expensive components and complex gear need not be the purvey of video, mapping, or permanent installs, indeed- you can get some pretty astounding results with less. Nice work Obscura!

Permanent mapping installation at The Hive from Obscura on Vimeo.

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An Inquiring Age

I thought I’d post a piece that was sent to me by John Ensor Parker, co curator of the incredible Codex Dynamic recently staged at the DUMBO Arts festival. Some technical details of “An Inquiring Age” will follow (this was a massive install made possible in part by Worldstage and Nationwide Video featuring the d3 media servers), but for now, just dig the video!

Thanks John!

An Inquiring Age-SHORT from John Ensor Parker on Vimeo.

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projectiondesign F35 Panorama

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Edge-blending just became obsolete. Well, at least SOME edge-blending that is. Projectiondesign just released the F35 Panorama, a projector with a 21:9 aspect ratio. Funny, because just today I was looking at an ad for a 21:9 monitor and it seemed strange to me that you wouldn’t just use two monitors, given that monitors are pretty cheap and most graphics cards can handle it anyway…..but this- this is just crazy when you think about it. It’s still a single chip DLP, but up to 7k! Now if they can work this into the F85 series…..or if I can just upgrade my Optoma in the basement….

A unique projector designed for advanced meeting rooms and collaborative spaces in which users are sharing a variety of graphical image content both locally and remotely, the F35 panorama boasts an exceptionally wide image aspect ratio of 21:9 or 2.37:1. In an office environment with an average ceiling height, this enables images as wide as 4m (13’) to be created without the need for edge-blending the output of two separate projectors.

Furthermore, the F35 panorama’s flexible input configuration means that it can project simultaneous side-by-side images from two separate high-resolution sources, fill an entire screen from a single source, or simply set up a video conference call next to a computer presentation.

Anders Løkke, Marketing Director, projectiondesign, comments: “We have introduced the F35 panorama to address (more…)

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Christie Ups the Ante at 72,000 lumens

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Brighter…must…get….brighter…..
And the jokes about the solar system wanting the Sun back will start rolling in any minute now….
I still want to see a photo, but 72k is pretty damn bright. At some point, there’s got to be a rule about one source being that bright…what if it failed? I know that two 35k Roadies doesn’t technically equal 70k brightness, but I think I’d want an online backup just for peace-of-mind. Still, you have to hand it to Christie Digital for advancing our little corner of technology. What’s the next threshold?

Christie®, a global leader in cinema projection, fascinated leading exhibitors from Asia Pacific with a demonstration of its prototype laser projector in Beijing today. Short movie clips of 3D content projected on a 20-meter wide by 12-meter high screen were screened at typical 3D brightness levels of 3-4 ft-L and then using the laser projector at 14 ft-L at the theater of Wanda Shi Jin Shan Cinema, leaving the audiences in awe.

“Today’s laser projection demo was fabulous! I’m impressed with the ultra brightness and life-like colors delivered onto the screen,” said Ning Ye, General Manager of Wanda Group.

“Christie is committed to creating new technology and maintaining our products at a high quality. We are continuously developing solutions to help exhibitors to project compelling, immersive images to their screens. Today we are pleased to demonstrate our first prototype laser projector to the exhibitors,” said Lin Yu, vice president, Christie Asia Pacific.

Presenting at the laser demo event, Dr. Don Shaw, senior director, Product Management, Christie Entertainment Solutions, noted, “Audiences deserve to see the brightest 3D with 14 ft-L on cinema screens. Our demonstration today showed just how truly spectacular a movie maker’s vision can be realized when shown at the highest light levels, making the shared experience more immersive, and, ultimately, driving more cinema ticket sales.”

Dr. Shaw continued, “Some attendees leave 3D movies complaining of headaches, fatigue, and sore eyes. Just like reading a book in low light levels, low brightness on the movie screen is one of the reasons for these complaints. Delivering more lumens to the screen will help address these effects, as will the advent of ‘eye-easy’ high frame rate (HFR) movies.”

Commenting on the laser projector, Dr. Shaw said, “There’s half-a-dozen different ‘forks in the road’ decisions that have to be made when designing a laser-projection system and most manufacturers will take different paths.” He noted that Christie customers have come to expect the best in technology and service from the world’s largest supplier of DLP Cinema® projectors, operating for more than 80 years.

Dr. Shaw also shared with the exhibitors information on Christie IMB, an integrated media block solution that seamlessly converts and delivers feature-film and alternative content within a secure environment to all of Christie’s 2K and 4K, DCI-compliant Solaria® Series 2 projectors. Following his presentation, the audiences were treated to a demo of Christie IMB showcasing MPEG2 contents.

Christie hosted its first laser projector demo for cinema industry luminaries such as Douglas Trumbull, recent Gordon E. Sawyer Academy Award winner, at its High Frame Rate Summit in April 2012.

At IBC 2012 in Amsterdam in September, Christie gained recognition for the world’s first laser projection of Hugo 3D, a feature-length 3D movie projected at 2D brightness levels. Hugo 3D is the first CPG (Cameron Pace Group) certified movie.

Christie’s Commitment to HFR

The two main goals of Christie’s HFR activities are to help the industry develop the best HFR content and the best delivery system for HFR content. The first goal involves assisting leading-edge filmmakers and post-production companies in perfecting HFR movie creation, so the industry has the most engaging, entertaining content possible. The second goal is to assist exhibitors in showing these 3D HFR movies in all their glory. To these ends, Christie is helping create the standards for 3D HFR movies through formal and informal technology-development alliances with major producers and directors, post-production facilities, studios and technology partners. On the exhibitor’s front, Christie provides one-stop shopping for all the hardware, software and services that enable exhibitors to deliver a filmmaker’s vision in stunning 3D HFR quality

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The Projection Studio’s ‘Five Windows’

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London- UK based Projection artist Ross Ashton was commissioned by Dartmouth College in Hanover, New Hampshire to produce an exclusive Son et Lumière show celebrating the 50th anniversary of its high profile Hopkins Centre for the Arts. The show ‘Five Windows’ was based around stunning large format projections highlighting the history, achievements and impact of the Hopkins Centre, which also houses the Ivy League College’s drama, music, film and studio arts departments. Giant images were projected on to the magnificent front façade of the Hopkins Centre, which was designed by architect Wallace Harrison and opened in 1962.


The College approached Ashton who has completed several prestigious projected art installations in the US within the last three years.
He comments, “It was an amazing opportunity to work with one of the most prominent educational institutions in the USA. The building is architecturally exciting, and compiling the storyboard and artwork was very interesting”. Ashton took a brief from the College’s Organising Committee who discussed what they wanted, and a student committee was also invited to present ideas that could be included. From there, he originated the concept for the 13 minute work. There was a historical and a future section to the show, together with a special dance piece devised by students and videoed against a green screen, from which elements were edited and integrated into the projection sequence. “It was really important to make it an all-inclusive piece and to emphasise the hugely diverse traditional and contemporary performance programmes for which the Hopkins Centre is renowned, as well as the reputation of Dartmouth as a liberal arts university,” explains Ashton, who knew from experience that dance as a medium “Would transpose very dynamically onto the front of the building”.

Ashton completed the story and script-writing in London, while Projection Studio’s Sang Gun Kim produced the motion graphics with some input from Ashton and Steve Larkins. Ashton asked UK-based sound artist Howie Saunders – whose cinematic credits include The Matrix – on-board to compose a special sound-track. This featured recording from the first events at the Hopkins Centre including readings by poet Robert Frost.
The front of the Hopkins Centre features several enormous arched windows, each of which were covered with bespoke Spandex shades made for the occasion by Rosebrand, and attached via magnetic strips to the steel window frames. The projection equipment was two Christie HD18 projectors, overlaid and located in a special hide positioned 17.5 metres from the front of the building. They were fitted with wide-angle short-throw lenses and supplied by New York based Atomic Professional Audio, co-ordinated by Dan Ostroff. Ashton worked closely on site with Hopkins Centre Production Manager Todd Campbell, audio technician Doug Phoenix and video tech Will Cleveland and they also hired carpenter Donald Winams. The Watchout show control system was programmed by Karen Monid. The big technical challenge was lining up the projectors across the Hopkins Centre façade’s different depths, which vary by up to about 5 metres … however some great teamwork resulted in a unique and memorable event to celebrate the landmark achievement.

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Electrosonic Expands Online Projector Lamp Sales

London (23 October, 2012) – Electrosonic’s projector lamp website www.ElectrosonicLamps.com, which was launched last year as an efficient, hassle-free way to buy projector lamps, can now service customers in the UK and throughout Europe. In addition to US dollars, the website now supports the Euro, the British Pound Sterling and the Swedish Krona.

Visitors to the website can browse the largest and most comprehensive inventory of original equipment manufacturer lamps (OEM). Also available are high quality OEM equivalent lamps for xenon and UHP projectors at savings of up to 50%. The “Sapphire” xenon projector lamps are made in Japan and designed to meet or exceed OEM quality and specifications. The “Diamond” UHP lamps utilize OEM bulbs and offer a 120 day warranty.

Electrosonic’s volume buying power and knowledge of the lamp businesses allows the company to procure lamps through many different channels, ensuring the best prices are passed on to its customers. Volume buyers can achieve special account status, which is reflected in the pricing they see online. Special discounts are also available for education, government, entertainment and corporate buyers who join Electrosonic’s buying group for their sector.

Electrosonic’s lamp customers receive a 30-day satisfaction guarantee and an enhanced 90-day warranty on their lamp purchases. For complete peace of mind, Electrosonic offers its exclusive Lamp Replacement Program. The program eliminates the hassle of procuring, storing and purchasing projector lamps. The program is fully customizable and offers installation and calibration services, and guaranteed availability.

“The new lamp website offers our clients a quick, efficient and cost-effective way to source new projector lamps for their business,” commented Sarah Joyce, Electrosonic’s VP EMEA. “This new service expands upon our existing portfolio of service solutions across the EMEA region, providing our clients with a comprehensive audio-visual service”.

Electrosonic’s lamp sales and technical support team is based out of London, UK, Stockholm, Sweden, and Minneapolis, USA. Electrosonic also has a large network of audio-visual service support staff throughout the US and Europe. They are available to provide local support and can also provide projector calibration and lamp installation services.

Beyond projector lamp sales, ElectrosonicLamps.com provides information on a wide range of Electrosonic service solutions, including priority maintenance and support, and on-site staffing.

Electrosonic’s lamp customers can ship their used lamps to Electrosonic for free lamp recycling and disposal. Lamps containing hazardous waste are recycled through a certified waste management company.

As customers in the UK and Europe will quickly discover, ElectrosonicLamps.com is the go-to destination for competitive pricing, quality customer service and the best inventory of OEM lamps.

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Sagrada Familia- UPDATE

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It looks like Moment Factory’s gig in Spain this weekend was a big hit. Check out the video and some stills they were kind enough to send over.


Sagrada Familia (Ode à la vie) - Démo officiel from Moment Factory on Vimeo.

French Canadian visual studio Moment Factory have been invited to create a multimedia show of architectural video mapping that will illuminate the Sagrada Familia In Barcelona, September 21 to 23 during the Mercè Festival. As with almost all of Moment Factory’s high-profile projects, it’s pretty mum on the details as of yet….but look for more details after the opening. Anybody who reads Projectionfreak with any regularity knows I’m a bit of an architecture freak as well, so I always get excited when someone gets to perform their magic on a great building.

The as-yet-unfinished Sagrada Familia basilica is considered to be Antoni Gaudi’s greatest work- a building that transcends Gothic architecture. It’s groundbreaking was in 1882 and it’s expected completion date is somewhere around 2026. A spec like that is amazing by itself, but the structure is incredible. The folks at Moment Factory get to do some crazy high-profile gigs- Madonna’s Superbowl Halftime, Celine Dion, Cirque…..but I have to think a project like projectionmapping the Sagrada Familia has to be more exciting than all those combined. Here’s an exclusive interview from our friends over at Philips.

From their press release:
The latest architectural mapping technology will be used to tell a story of rebirth and hope, projected on the basilica’s richly ornamented Nativity façade.
Ode à la vie (Ode to Life) is a poetic vision of the creation of the universe, inspired by original colour sketches by Gaudi as well as the words of the architect, for whom colour was the essence of life. The result is a 15-minute tribute to one of the world’s most venerated churches. Moment Factory’s team has created a living fresco made of colour, light and sound. Among other things, spectators will see trompe-l’oeil effects, statues in metamorphosis, natural-texture effects on the stone, highlights on the stained-glass windows and lighting effects on the four spires of the Basilica. The soundtrack is by Anthony Rozankovic (acts 1 to 5) and Misteur Valaire (acts 6 and 7). Its style: classical, with electronic and modern touches.
A creative and technological challenge
Moment Factory’s previous work includes multimedia projects involving architectural projections on a variety of surfaces: the façade of the Parliament Buildings in Ottawa, ruins of early Montreal at Pointe-à-Callière and, more recently, the façade of Boardwalk Hall in Atlantic City. Of course, the Sagrada Familia’s Nativity façade is much more detailed and thus more complex to map. We had to be extremely precise in the mapping and find the right visual tricks to arrive at an impressive effect. We will use our X-Agora software platform to control the show’s sound, light and video elements.

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Christie at the Toronto Film Festival

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KITCHENER, Ont. – (July 25, 2012) – Christie®, a world leader in advanced cinema technologies, today announced its continued sponsorship of the Toronto International Film Festival® by providing multiple Christie Solaria™ Series digital cinema projectors.

Recognized around the world for presenting the best of international and Canadian cinema to film lovers, the Festival screens more than 300 films from 60+ countries during its 11-day program September 6-16, in addition to offering year-long programming. This year represents Christie’s 12th year as the official projection sponsor, supporting The Festival’s mission of transforming the way people see the world through film. In 2011, The Festival selected Christie’s industry-leading Christie Solaria 4K DLP Cinema® projector for screening filmmakers’ Ron Fricke’s and Mark Magidson’s 70mm movie Samsara – marking the first 4K screening at The Festival, while Francis Ford Coppola’s movie Twixt was shown in 3D on a Christie CP2230 4K-ready DLP Cinema® projector.

“The explosion of digital cinema technology has provided the industry with accessibility while meeting the rising demand of filmmakers around the world who want their films screened in the highest digital quality available,” said Diane Cappelletto, The Festival’s Director of Technical Production. Cappelleto adds: “Transforming many of our screens to digital format was made possible with the support of Christie, whose digital projectors are recognized worldwide for performance and reliability. We value Christie’s exceptional image quality and expert service to help make the Festival successful every year.”

“Throughout Christie’s long-standing partnership with The Festival, we have seen a growing use of digital projection technology for screenings. Last year, the sold-out documentary “Samsara” was screened in 4K,”said Kathryn Cress, vice president, Global and Corporate Marketing, Christie. “With its international flavor, The Festival truly transforms the way people see the world, and Christie is proud to support it as it transitions from what was once a film-only industry to one predominantly digital,” adds Cress.

Christie digital projectors are used by leading Festivals around the globe. This year, Christie renewed its official technical sponsorship of the Festival de Cannes for the next three years, a position it has held since 2006. In addition, Christie was the exclusive projection sponsor of the “Water for Elephants” screening at the opening gala of the 14th Shanghai International Film Festival last year. Today, Christie equipment is found in more than half of all digital projection rooms – about 33, 000 projectors in use.

Christie’s Commitment to HFR
The two main goals of Christie’s HFR activities are to help the industry develop the best HFR content and the best delivery system for HFR content. The first goal involves assisting leading-edge filmmakers and post-production companies in perfecting HFR movie creation, so the industry has the most engaging, entertaining content possible. The second goal is to assist exhibitors in showing these 3D HFR movies in all their glory. To these ends, Christie is helping create the standards for 3D HFR movies through formal and informal technology-development alliances with major producers and directors, post production facilities, studios and technology partners. On the exhibitor’s front, Christie provides one stop shopping for all the hardware, software and services that enable exhibitors to deliver a filmmaker’s vision in stunning 3D HFR quality. For more information visit http://www.higherframerates.com.

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Run Rabbit Run!

Rabbit Hole Creative Runs a Mean Projectionmapping for Saucony’s Kinvara 3

Jake Jorgovan and the team from Rabbit Hole Creative partnered with DWP Live and Graystone Media to produce a really cool projectionmapping for the launch of the Saucony Kinvara 3 running shoe. We’ve seen projectionmapping on just about everything by now, so why not shoes? In fact, shoes make a great surface (more…)

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And the Award for Best Use of Pico Projection Goes To….

I still don’t understand pico projectors. With the best pico projector available, you only get 80 lumens and a whopping 75 minutes of battery life. Sure you could do a quick presentation (to about 6 people), or show off your family trip photos at a party (annoying….neat- but annoying), or drive your cat nuts, but these things really don’t have any use other than novelty. I suppose you could use it on a desktop for scaled-down projectionmapping testing, but there are plenty of other options with more power and connectivity. I never saw a decent use for them until this:

Speed Of Light from Nexus Productions on Vimeo.

Well done Nexus Productions! Nexus is a boutique production and animation company with a penchant for trans-media storytelling and filmmaking. They’ve garnered such hits as an Oscar nominated short, Grammy nominated and MTV Award winning music videos, and Cannes Grand Prix, Gold Lions, and Black D&AD pencil winning commercials.

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Mapping a Supercar? Use a Hippo!

You know we like carmappings- especially when they involve concept racecars! During the 2012 Toyota motorsports program – which includes four races at different locations around Thailand – Toyota organized various events centered around and complementing the actual races and paddock. ‘Theatre shows’ and other delights provided entertainment for all those visiting the tracks. One such show was the “Toyota 86 3D Mapping Theatre” which ran every 15 mins between the hours of 9am and 6pm. Hippotizer HD and HippoCritter units (more…)

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